Hello, my name is

Christina Woog

Growth Marketer

About me

I am a data-driven growth marketer based in LA, with over a decade of strategy and hands-on execution experience.

I help companies grow.

My expertise spans various industries, from games to fashion & luxury, where I’ve been responsible for strategy & optimization of 7 & 8-figure paid marketing budgets. I have deep platform knowledge and excel in advanced tracking & measurement, A/B testing, and conversion rate optimization.

I’ve worked with early stage startups and established companies alike to build & implement successful digital marketing strategies, find new sources of growth, and extract the most value out of their marketing spend.

With a background in design and ad operations, I like to think I bring a unique skillset to any organization to help companies reach their goals.

Here are a few of my favorite accomplishments:

Achieved 200% YoY revenue growth for a luxury jeweler through a successful SEM & Paid Social strategy.
Reduced paid social costs (CPAs) by 35% for a menswear brand by executing a creative overhaul and optimization.
Conducted a successful SEM audit for a leading automation and industrial supplier with 2M+ SKUs, surpassing revenue and user growth targets.
Managed a $20M annual marketing budget for a mobile games studio, driving 35 million new users with positive ROI and LTV, while exceeding DAU and MAU goals.

Skills

Paid Media / Performance Marketing

Measurement & Analytics

Conversion Rate Optimization

Creative Strategy

My Experience

2016-Present

2020-2022

Jean Dousset

2018-2020

The Black Tux

2013-2016

Playtika